Increase popcorn and beverage sales with Kernel Season's Popcorn Seasonings

Don't let your popcorn sell itself, put KERNEL SEASON'S™ to work for you! With KERNEL SEASON'S™ ten gourmet flavors, you will SELL MORE POPCORN. People who ordinarily do not buy popcorn are compelled to do so with ten delicious and healthy flavor choices.

No More Nakede Popcorn!

Increase Popcorn Sales

Sell two bags instead of one: Patrons are less likely to share popcorn with friends and family because they want to choose their own flavors.
After one year of consistent use Kernel Season’s increases a theater’s popcorn sales 2-4%.
83% of patrons at a Chicago theatre circuit said they would be more likely to buy popcorn if different flavors were available.
Sweet flavors encourage kids to eat popcorn (more profitable) instead of candy.

Increase Beverage Sales

Seasonings (much like salt) encourage moviegoers to purchase beverages.
An increase in popcorn sales naturally leads to an increase in beverage sales.

Distinguish Your Theater from the Competition

62% of patrons at a Chicago theatre circuit stated that delicious popcorn would be a deciding factor in deciding which movie theatre to attend.
After the high ticket and concession cost, patrons appreciate the value Kernel Season’s adds to their experience. They are more likely to visit your theatre again.

Call us to find a distributor near you. 1-866-EAT-POPCORN

Additional information:
Order Form (174K PDF)
Display assembly instructions (395K PDF)
Display cleaning instructions (366K PDF)

Tips for selling seasonings

Keep the stand neat and clean.
Wipe down the jars and stand with a damp cloth at least once a day. Greasy popcorn fingers are touching them all day long. It is a good idea to use a compressed air spray (found at office supply stores) to remove spilled seasoning that gets caught in the stand.

Take advantage of Kernel Season's promotional material.
Let the moviegoers know immediately upon entering the theater lobby that you offer Kernel Season's. There are signs, t-shirts, and tons of other promotional materials that inform your clientele about Kernel Season's. After all, as people pass through the lobby, they are deciding whether or not to buy popcorn. If one of the ten flavors excites them, they are more likely to buy popcorn…and drinks. And if they really like the seasoning - which they will - they are more likely to come back to your theater.

Store the seasonings in a cool, dry place.
The seasonings will remain fresh and free flowing for about a year if they are stored properly.

Let your customers switch flavors halfway through their popcorn.
Fill the bag half way. Then ask the customer what flavor he/she wants on the bottom half. Shake in the Ranch, for example. Then fill the bag to the top and ask what they want on top - or just send them to the popcorn seasoning bar! Let's say the customer chooses Nacho Cheddar, now he/she will switch flavors from Nacho Cheddar to Ranch halfway through the bag! This makes popcorn fun and exciting. It may take time to do this and the last thing you want to do is hold up the concession line. But there is a way around this. Designate one line to be the "Kernel Season's Popcorn Seasoning Line." If a customer wants a different seasoning in the middle of the bag, that is the line they go to. If there is nobody in the line, the person working that concession line should simply grab people from the other lines and serve them. This is simple and it works!

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